SIMON MALLS SUPPORT CHILDREN’S LITERACY BY HOSTING ITS ANNUAL
SIMON KIDGITS CLUB BOOK BLAST EVENT AT LONGVIEW MALL
Families can embrace the benefits of reading together during
Simon Kidgits Club's fun, educational event
(LONGVIEW, TX), February 19, 2013 — Simon malls are encouraging children across the country to develop a love for literature and learning with books. On Saturday, March 2,Simon Kidgits Club at Longview Mall is hosting a free Book Blast event inviting families to participate and be inspired to read together at home and beyond.
Simon Kidgits Club’s Book Blast is offering an assortment of fun book-based activities to ultimately help kids reap the many benefits of reading. According to the National Center for Education Statistics (NCES), a division of the U.S. Department of Education, children who are read to at home enjoy substantial advantages over children who are not. 1 Book Blast event offerings include a read-aloud sessions, set to take place from 1 p.m. to 3 p.m. in Center Court, presented by Longview Mall’s Kidgits Club. Books to be read include The Poky Little Puppy, Olivia Talks Turkey, Hootenanny, Say Hello to Zorro! And Say What?. Special guest The Poky Little Puppy will make an appearance and pose for photos with attendees. Children are also invited to bring a new or gently used book to the events to be donated to Broughton Recreational Center, further fostering the importance of reading within the community.
“Simon Kidgits Club continuously aims to provide children enjoyable, easily-accessible educational opportunities that incorporate some fun,” stated Julie Rigby, mall manager. “Book Blast does just that; events will motivate families to read, learn and be entertained in a familiar environment that’s close to home.”
The Simon Kidgits Club is a fun and informative program that focuses on health, wellness, education, safety and entertainment for children ages 3-8. Since 2003, the Simon Kidgits Club has kept children and parents alike amused with various events and activities while providing incentives for club members, such as special offers, rewards and games.
Kidgits Club members receive a variety of goodies, including a Kidgits Club T-shirt, membership card, birthday card and gift, discounts and scheduled activities. For more information about the Simon Kidgits Club, visit http://www.simon.com/kidgits/.
About Simon Property Group
Simon Property Group, Inc. (NYSE:SPG) is an S&P 100 company and the largest real estate company in the world. The Company currently owns or has an interest in 328 retail real estate properties in North America and Asia comprising 243 million square feet. We are headquartered in Indianapolis, Indiana and employ approximately 5,500 people in the U.S. For more information, visit the Simon Property Group website at www.simon.com.
About Simon Brand Ventures
Simon Brand Ventures (SBV), Simon's business-to-consumer arm, is pioneering the transformation of shopping centers into a medium where consumer brands can build relationships with Simon shoppers who make over 2.8 billion visits each year. Simon's vast franchise of market-leading shopping centers nationwide provides SBV the foundation to monetize the distribution system through numerous consumer ventures. SBV and its affiliates have engaged in a number of consumer business initiatives, including the Simon Visa Giftcard® and the American Express®/Simon Giftcard; launch of Simon platform programs such as Simon dTour Live® and Simon Kidgits Club®; a national media delivery channel including static, digital and experiential marketing and advertising vehicles; and multiple national and local marketing alliances with Coca-Cola and Visa U.S.A. among others.